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Part of the extract from Diced Bean "document, management quality sharing"  and website, If there is any infringement, please contact to modify or delete.

Focus
At the same time, consumer agents are also trying to find a good brand.
 
During the exhibition, the author met Mr. Xie, an agent from Shandong Province, who said that before choosing an agent brand, he would understand the trend of the trial. On the other hand, he wanted to find two more brands and expand his agency scope.
He talked about his experience at this year's International Elevator Fair. His way of visiting the exhibition is very characteristic, does not follow which lively exhibition hall, also does not follow the numerous onlookers. But took the exhibition manual, carefully studied, first each brand product introduction, the factory situation, takes the pen to circle, then according to the fixed target one booth, goes to take the information, looks at the product, consults joins the policy. Screen out which brand quality and price are more suitable for local consumer income level. Although some brands are extremely attractive, high prices do not create a large local consumption climate.
The author points to a brand and asks, the brand sells well, but he says, not interested, this same type, similar positioning brand is too many, take back in the local competition is too strong. As you can see, as an agent, he did a thorough market research in the local area. Mr. Xie said that in the exhibition hall, there are many visiting customers, we will consult the brand business ideas, development direction, and so on.
  Mr. Qiu, an agent from the Northeast, said that a company's business thinking will affect future brand operations, product positioning, style, and product structure, logistics distribution, supply mechanisms, and training systems. These are key factors that can help agents succeed. We look for brand agent first to make money, but the ultimate direction of development is to become bigger and stronger, to find a good brand, to enhance the strength of the operator is also very important.
 
Mr. Qiu said, in fact, to join a brand, put money in, at least listen to a sound, more early work to do solid enough, can not blindly invest.
Through conversation, you will find that elevator brands and agents are the relationship between fish and water, the caution and rationality of brands, and the calmness of agents. All tell us that elevator production, sales and market has entered a mature and rational development track. Brand merchants, agents are stepping into the two-way choice of the development stage.
With the healthy development of elevator market, agent franchisees chase the brand to let themselves join, brand manufacturers with the purpose of rapid financing to absorb a large number of franchisees has been more and more far away from us. Now has the good management ability and the brand consciousness agent, the franchisee is favored by many brands. Brand manufacturers with sustainable development ability and strategic vision are also increasingly sought after.
 
Many brand merchants are constantly looking for their own agents, and agents can really find their own regional sales market elevator brand?
 
When choosing a brand as an agent, many agents consider whether the brand is a big brand, whether sales were good last year or last quarter, and so on, all of which make sense. But the system does not take into account the point. Take a look at the provincial famous agents to find the right brand method.
 First, agents inspect interested brand manufacturers, understand brand sales, and share experiences with other agents. If it is a smaller brand, from the manufacturer, enterprise size, product situation, advertising, to understand. Enterprise size, capital strength: through the factory staff, plant construction, experimental tower height and so on, roughly know the strength of the manufacturer. Large scale of enterprises, strong capital strength, factory capital chain is relatively stable, strong ability to resist risks.


Product situation: through the manufacturer's product quality and product line length and width of the general understanding of sales. Mature products quality enterprises will inevitably have a scientific product mix, different periods of different products can be sold, different brands must have different functions to meet the different needs of everyone.
Advertising, manufacturers of all kinds of advertising investment and promotion plans, large manufacturers far more well-known than small manufacturers, advertising investment.
Second: agents need to be interested in the agency brand, in the sales market local trial sales.
This requires understanding:
1 Agency area, time limit, supply list, price, payment method;
Return clause ,(the first batch of goods return and exchange, new product promotion is not successful resulting in known return and exchange;
3 Sales incentives and exchange time
The weak market control of the factory caused other agents to channeling goods, what evidence to provide to the factory to confirm how to make up for the loss, how long;
How to deal with the problem of after-sale maintenance.
 
Brand merchants and agents are a two-way choice of contractual relationship.
Manufacturers welcome to have a mind, market knowledge, rigorous and responsible work, qualified agents, picky is the real customer, will not disrelish you "too many things ".

Brand recruitment agent: better lack of excessive
"We will not overdraw the brand value for the sake of rapid development in a short period of time ." This is Suzhou a well-known villa elevator manufacturer Ji said at the exhibition.
This is also an impressive sentence.
This enterprise has proud brilliant achievements in the field of villa elevator, the project works all over Jiangsu, Zhejiang, Shanghai, Anhui, Luheji Liao, in recent years with good reputation radiation to the southwest market and overseas, the owners and praise.
 In the increasingly mature market mechanism, whether brand or agent, they no longer value and care about immediate interests, cruel market competition, constantly improve their business wisdom, determined market laws, tell everyone, in order to continue to develop, We must aim at tomorrow and the future.